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Key concepts in marketing

Jonathan. Sutherland Diane Canwell

Houndmills, Basingstoke, Hampshire ; : New York : Palgrave Macmillan 2004

Available at Main Library Open Access (658.003 SUT )(GetIt)

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Title:
Key concepts in marketing
Author: Jonathan. Sutherland
Diane Canwell
Subjects: Marketing -- Dictionaries
Related Titles: Series: Palgrave key concepts
Publisher: Houndmills, Basingstoke, Hampshire ; : New York : Palgrave Macmillan
Creation Date: 2004
Format: ix, 310 p. : ill. ; 22 cm..
Identifier: ISBN140391527X (pbk.)
Language: English

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